Ciero Jewels, headquartered in Jaipur, Rajasthan, is a relatively retail imitation jewellery business in India. Potential of retail customized jewellery business is rather extensive. However, due to the lack of a proper strategy and knowledge pertaining to customer experience, demand and market statistics, many Indian Fashion Jewellery companies are incapable of integrating proper planning to build their brand and attain immense success.
