Story of Raghunandan Saraf's entrepreneurial success with InSaraf Furniture, turning a small-town workshop in Rajasthan into a thriving Rs 340 crore business specializing in Sheesham wood and home decor. Raghunandan, a visionary second-generation entrepreneur, leveraged the potential of digital commerce to expand Saraf Furniture, a brand that started as a modest workshop and showroom trading Sheesham wood locally 40 years ago.

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